marketing is hard

[substitute]

Via my spam inbox this morning: You'd think the Supercuts people would have noticed they were kicking off their FAILURE TO LAUNCH INTERNET SWEEPSTAKES promotion at the 20th anniversary of the Challenger explosion. You'd think!

Comments

[sachmet.livejournal.com]

At least it isn't at the same time as a real event.

Marketing people must assume that people don't pay attention to news, but only the drivel that they produce.

And Terry Bradshaw... oh, there's a prize I want to win! <sarcasm>

[sachmet.livejournal.com]

Hm, my close tag turned into an open tag. Better help the page validate: </sarcasm>

[kennfusion.livejournal.com]

Sorry...not to defend my sorry ilk, but....it's not the marketing people at Super Cuts that should be mentioned here, but Paramount Studios for naming the movie.

(Although I would not have known it was the 20th anniversary of the Challenger explosion either. And I am willing to bet that you are one of the very rare people who would know that.)

[substitute.livejournal.com]

Well, the movie opens in March. They could have waited a week instead of doing it just as every schoolchild in the country is learning about the big boom :)

[thesadtomato.livejournal.com]

Ah, so this is the moronic movie they filmed on my old street. It closed down traffic for a few days, crowded up my favorite bar, and wasted valuable newspaper space on Sarah Jessica Parker.

Also, a friend of mine worked as a production assistant on a previous Matthew McCounaughey movie. She told me that most of her job was making sure Matthew was sober enough to shoot.

[fengi.livejournal.com]

I'm sorry, but nothing says, "only women will find this movie amusing" than a title with "failure" and "launch" plus McCounaughey's body positioned so the falling bird of the logo is in a strategically unfortunate position, and no amount of NASCAR cross promo with get men past the first floppy dick impression. And I say this as a sensitive dude who watches romantic comedies.

hogwash now.

[deadflowers.livejournal.com]

how ever are we to be expected to wait until march?

And since you want an econo haircut

[trinnit.livejournal.com]

You can attend the econo NASCAR race!

I hate to agree, but...

[drieuxster.livejournal.com]

where did you get the idea that anyone was thinking when they put this product placement special together in the first place?

[jessef.livejournal.com]

The poster for this movie makes me hate.