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While browsing the Trojan Games site (not safe for work) I saw an ad for a Romanian bank:



I know things are kind of primitive there, but is Andy Kaufman writing their ads?

(no subject)

Date: 2003-11-12 09:36 am (UTC)
From: [identity profile] so-gracefully.livejournal.com
now i am going to start a clothing line with a tagline that goes, "wear clothes and you won't be naked."

A Close Reading

Date: 2003-11-12 09:41 am (UTC)
From: [identity profile] rpkrajewski.livejournal.com
Either
  • As you say, it's a novel (and therefore marketable) concept to keep one's money in a bank. or...
  • It's just the next level up in hyper-deadpan/ironic advertising copy, i.e., telling you something this obvious is just a big joke that the advertiser and the audience are both on in. You'll be laughing all the way to the bank ! HAW ! HAW !

(no subject)

Date: 2003-11-12 09:57 am (UTC)
From: [identity profile] circumambulate.livejournal.com
Banks, in most other countries, are not insured, and therefore if they go under, which they regularly do, your money goes with them, so a great many people simply don't use them.

There was actually a very similar situation/campaign, in the US, in the 30's and 40's following the depression, and formation of the FDIC.

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