I've always thought I wanted to sell shoes

[substitute]

Competition for the title "Cheesiest Heavy Metal Video Ever" is intense. For one thing, it includes some 1980s material that can only be described as seminal in every way.

Via the Exploding Aardvark and Blabbermouth, I present to you:

Hammerfall - Hearts on Fire (Quicktime)

I will give you only one hint before you click: it's winter sports-related.

Edit: For those who can't see video, a small gallery of images is presented for your enjoyment :

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[odradak.livejournal.com]

Things are often better when they are burning with desire.